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Michael Gersitz

Michael Gersitz

City of North Tonawanda Real Estate Agent

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housing wire

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Embracing innovation to thrive in shifting mortgage market

Why innovation matters now In today’s market conditions, lenders who identify strategic opportunities and innovate their operations now stand to gain a competitive advantage. Historically successful lenders have accomplished this by focusing on customer experience, operational efficiencies and the agility

Michael Gersitz November 19, 2025 External Articles Read more

How long-term structural shifts are reinforcing build-to-rent’s tailwinds

Affordability challenges, evolving demographics, and shifting internal migration are profoundly changing the U.S. housing market, impacting not only renters but investors, too. These winds of change are sharply increasing demand for single-family rental (SFR) build-to-rent (BTR) communities, creating strong opportunities

Michael Gersitz November 19, 2025 External Articles Read more

PHH Mortgage will halt reverse originations, sell MSRs to Finance of America

Onity Group — the parent company of PHH Mortgage Corp. and its reverse mortgage arm, Liberty Reverse Mortgage — announced on Tuesday that the company has entered into a “strategic relationship” with Finance of America (FOA) to sell $9.6 billion

Michael Gersitz November 19, 2025 External Articles Read more

Beazer Homes shifts to move-up buyers, bets on energy efficiency

As major builders like D.R. Horton and Tri Pointe Homes trim new home starts to protect margins, Beazer Homes is taking a page out of Lennar’s playbook. Beazer’s Q4 earnings call reveals a builder determined to sustain a robust sales

Michael Gersitz November 19, 2025 External Articles Read more

Figure unveils industry-first blockchain stock offering

Figure Technology Solutions Inc. filed a registration statement on Monday with the Securities and Exchange Commission (SEC) for a proposed public offering of its Series A Blockchain Common Stock, marking the launch of the first blockchain-native public equity security. Figure‘s

Michael Gersitz November 19, 2025 External Articles Read more

A rising threat to homeownership: How heirs’ property undermines affordable housing

A 2021 NPR podcast segment painted a picture of the American Dream turned Nightmare: a Louisiana family faced the loss of their five-generation-home that had been owned by the family’s great, great, great grandfather, Jacob Loud, who was formerly enslaved.  

Michael Gersitz November 19, 2025 External Articles Read more

When land strategy meets AI: homebuilders gain a new edge

Strategic paralysis in a buyer-stuck market If land is the lifeblood of homebuilding, then today’s land strategy is a pressure test of a company’s core strength. But how do you act when the market offers no clear signal? After a

Michael Gersitz November 19, 2025 External Articles Read more

Is NAR’s move to allow non-Realtors MLS access a nothing burger?

Starting in January, local MLSs will have a lot more control over things like disciplinary actions and even who can access the MLS. These changes are the result of an 18-policy update approved by the National Association of Realtors’ (NAR)

Michael Gersitz November 19, 2025 External Articles Read more

Foreclosure activity up nearly 20% in October

ATTOM released its October 2025 U.S. Foreclosure Market Report, showing 36,766 properties with foreclosure filings — including default notices, scheduled auctions or bank repossessions — a 3% increase from September and more than a 19% increase from a year ago.

Michael Gersitz November 19, 2025 External Articles Read more

Bright MLS to integrate ICE’s Paragon Connect platform

ICE Mortgage Technology and Bright MLS, the nation’s largest multiple listing service (MLS), announced that Bright will integrate ICE’s Paragon Connect MLS platform into its technology ecosystem as part of its long-term growth strategy. Paragon Connect is a mobile-first MLS

Michael Gersitz November 19, 2025 External Articles Read more

No. 1 eXp mega team Pemberton Homes branches out on its own

When much of the real estate industry is consolidating, Parker Pemberton, who runs the No. 1 team globally at eXp Realty, has decided it is time to strike out on his own.  “I think that the marketplace needs strong local

Michael Gersitz September 30, 2025 External Articles Read more

Automate half your real estate business, keep all your humanity

Most real estate agents think automation means replacing people with cold, robotic systems. I get it —your buyers and sellers want you, not a machine. But here’s the truth: when used right, AI doesn’t replace your humanity, it amplifies it. By

Michael Gersitz September 30, 2025 External Articles Read more

Elevate your value with clear communication of real estate professional fees

With the NAR settlement behind us and new rules on professional fees in place, conversations with clients have shifted. MLSs no longer display offers of compensation, and most buyers are signing Buyer Agency Agreements that spell out how their real

Michael Gersitz September 30, 2025 External Articles Read more

Estimated damages in Batton commission lawsuit come in at over $10 billion

Almost five years have passed since the original Batton homebuyer commission lawsuit was filed, and the plaintiffs are finally asking for certification of their proposed class.  Filed in U.S. District Court in Illinois, the lawsuit alleges that the National Association

Michael Gersitz September 30, 2025 External Articles Read more

Mortgage rate shift turns fall into a ‘new spring’ for lenders

Recent moves in mortgage rates have industry experts predicting that this fall could feel like a “new spring” for originations — even as the threat of a federal government shutdown looms. On Tuesday, HousingWire’s Mortgage Rates Center, which tracks locked

Michael Gersitz September 30, 2025 External Articles Read more

Trump administration plans deep cuts to homeless housing program

The Trump administration is preparing to slash funding for permanent housing programs aimed at addressing homelessness and shifting billions toward transitional housing that requires work or service participation, according to a report from Politico. The Department of Housing and Urban

Michael Gersitz September 30, 2025 External Articles Read more

Rocket Pro unveils broker-focused initiatives at RPX in Detroit

Rocket Pro on Tuesday unveiled a slate of broker-focused initiatives affirming its commitment to the broker channel. The announcements, made at Rocket Pro Experience (RPX) held in Detroit, involve a set of 10 partner promises, a new manifesto video and

Michael Gersitz September 30, 2025 External Articles Read more

Home price growth drops to lowest level in two years

Home prices are continuing to rise, but at a much slower pace. Home prices rose 1.7% nationwide in July, according to the S&P Cotality Case-Shiller Index released Tuesday.  This pace is slower than the 1.9% annual growth recorded in June

Michael Gersitz September 30, 2025 External Articles Read more

Corcoran Group adds first Rhode Island affiliate

Corcoran Group announced the launch of Corcoran Chart House Realty, the brokerage’s first Rhode Island affiliate. The firm will operate across Rhode Island’s coastal communities and be led by Broker-Owner Matthew Antonio. Pamela Liebman — president and CEO of Corcoran

Michael Gersitz September 30, 2025 External Articles Read more

CoStar doubles down on Zillow in copyright lawsuit

In a public update on its ongoing copyright infringement legal battle with Zillow, CoStar Group is claiming that the listing portal giant is continuing to infringe on CoStar’s intellectual property by displaying CoStar owned images on its site.  Filed in

Michael Gersitz September 30, 2025 External Articles Read more

FEMA funds blocked illegally, GAO finds

A federal watchdog has ruled that the Federal Emergency Management Agency (FEMA) broke the law by blocking or delaying aid money that Congress had already approved, including funds for programs that provide shelter and food. The Government Accountability Office (GAO),

Michael Gersitz September 16, 2025 External Articles Read more

How to compete and win with your listing presentation (+ template)

The real estate listing presentation is one of the most critical tools in your arsenal for demonstrating your knowledge, expertise, experience and authenticity to seller leads. A well-done listing presentation not only distinguishes you from your competitors — it also

Michael Gersitz September 16, 2025 External Articles Read more

Union Home Mortgage acquires assets of Sierra Pacific Mortgage: sources

Ohio-based Union Home Mortgage (UHM), led by Bill Cosgrove, has reached an agreement to acquire California-based Sierra Pacific Mortgage‘s assets, sources told HousingWire. The deal marks UHM’s second deal in 2025, following its March purchase of Houston-based Nations Reliable Lending

Michael Gersitz September 16, 2025 External Articles Read more

Section 8 use barriers analyzed in new study

RAND and the Terner Center for Housing Innovation at the University of California at Berkeley have released a joint report examining how local housing agencies can more effectively use federal housing vouchers. The study, funded by the Cooper Housing Institute,

Michael Gersitz September 16, 2025 External Articles Read more
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  • Michael Gersitz
  • Phone: (716)870-5786
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About Me

I am a Real Estate Agent based out of Tonawanda, licensed to buy, sell and lease real estate in New York State! Give me a call, it might be the best decision you ever make!


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